SOCIAL MEDIA MANAGEMENT
Social media has taken the world by storm. The most popular platform, Facebook was founded in 2004, primarily targeting college age students. In the years since then, Facebook has grown to include members of all ages and become a normal part of forming relationships. Once you meet a person, adding them as a Facebook friend only seems natural. According to Pew Research conducted in 2018, over 68% of American adults are members of Facebook. Of those members, at least 75% report daily usage of Facebook. In addition to Facebook, social media platforms such as Instagram, Twitter, and Pinterest have regular followings. Because social media is viewed by most of the potential business clients, utilizing this avenue of communication makes sense. A client may not read the news every day, but they will likely see their newsfeed on Facebook. At Harbin Designs, we believe social media holds the key to reaching clients in this technologically focused age. We offer multiple personalized approaches for helping your company stand out in the social media realm.
Full Account Management
- Little effort on your part
- We analyze strengths and weaknesses about your web presence
- We write relevant and effective content
- We create an active social media presence for your business
- We consult with you on your social media presence
- We coach you on the most effective content and practices
- You provide the content
- We manage the technical side
WHAT DOES FULL ACCOUNT MANAGEMENT PROVIDE?
Having a social media account is not enough to be considered successful. If potential customers are not interacting with your business or responding to your content, the account is not reaching its potential. In the beginning, we strategically create a plan which will facilitate the growth of your company and your social media presence. Each step of the way, we analyze what will be most effective in reaching your intended client base. Engaging content is vital for maximizing your company’s social profile. Determining and creating relevant content requires consistent effort and creativity. With full account management, our team of professionals puts in the labor to ensure content is impactful for your business. We also manage the activity within your social media profile. If a customer comments on your post, we will manage appropriate responding. We will also interact with relevant pages to further your name and presence online. An active social media page requires constant overseeing to ensure that the likes, loves, comments, follows, and shares take place. The team at Harbin Designs will be devoted to getting your business a consistent online following.
HOW DOES THE CO-OP APPROACH WORK?
The Cooperative method was created as an alternative for companies looking for a more budget-friendly option. Content is the driving force for creating an effective social media presence. Creating content is a time intensive process to ensure the right information is presented in an effective manner. The cooperative approach requires your company to provide your own content. We will coach your business in what content will be effective for your client base, but your business is responsible for providing the content to our team. Once the content is provided, we handle the technical aspects of the social media experience. We share your content consistently and respond to customers who interact with the material. Our team will handle the task of helping your profile get and maintain likes, loves, shares, comments, and follows.
Regardless of which approach works best for your company, the team at Harbin Designs will maximize your online presence through social media. Contact Harbin Designs to schedule a consultation to begin the process. We know you will “like” and “love” what effective social media can do for your company!
Harbin Designs is dedicated to your success. Generating a superior product for your company is a matter of our integrity. Let Harbin Designs highlight what makes your company exceptional.